When ChatGPT-5 launched, I was ready to double down on my loyalty to OpenAI. Tokens looked cheaper on paper, and, as a publisher-facing tech business, NoahWire consumes AI at scale to create, curate and distribute content. Every improvement in the models means an improvement in what we can deliver. But within weeks that optimism turned into hard questions about cost, speed and reliability. On launch day, Sam Altman, OpenAI’s ceo, proudly said API usage had “doubled overnight”. That puzzled me. Publishers, for example, don’t suddenly double the number of calls they make to an API just because a model gets…
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Clients wanted a mix of UK B2B publishing news, focused on the future of print and digital. Content had to be timely, engaging and journalistic, while also optimised for mobile. This included stories on format innovation, new product launches, changing business models, and mobile-first strategies.
Publishing News
The New York Times has unveiled a new brand campaign, It’s Your World to Understand, marking a departure from the political and journalism-centric themes of recent years in favour of a lifestyle-oriented approach. The campaign is the first from Isle of Any, the newly formed agency led by Laurie Howell…
Publishers and AI developers are moving away from upfront training fees toward ongoing, usage-based licensing tied to live access and attribution. The Digiday explainer on grounding and RAG signals a sector-wide shift in monetisation, with high-profile licensing deals showing real-time sourcing as the new revenue driver while flagging ongoing IP…
July 2025 data show a broad decline in traffic to the top US news sites, with the BBC’s dynamic US paywall at the centre of a sharp drop that accelerates a move toward direct channels and paid access. July 2025 delivered a stark reminder of the digital disruption reshaping US…
This summer’s plunge in news traffic was not just about Google’s AI Overviews redefining how people find information. It was a perfect storm: Google cutting clicks at the front end, and publishers, through Cloudflare’s default bot blocking, cutting off the back-end pathways that help stories “grow legs”. It is the…
This summer’s plunge in news traffic was not just about Google’s AI Overviews rewriting how people find information. It was a perfect storm: Google cutting clicks at the front end, and publishers, through Cloudflare’s default bot blocking, cutting off the back-end pathways that help stories “go legs.” It is the…
Australian Associated Press (AAP) will provide its newswire content to Google’s Gemini AI chatbot under a new partnership aimed at improving the timeliness and reliability of the tool’s responses for Australian users. AAP, which celebrates its 90th anniversary this year, is positioning the agreement as part of its digital transformation…
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Dow Jones Newswires has launched an AI-powered French translation service, expanding its multilingual offering for real-time financial news. The new service delivers between 500 and 1,000 translated stories every day, building on previous launches in Korean and Japanese. The rollout is aimed at professionals who want to follow US market…
Gannett, the largest newspaper publisher in the US and owner of USA Today, is offering voluntary buyouts to employees as it looks to cut costs and invest more heavily in AI and automation. In a memo to staff, CEO Mike Reed said the company’s revenue had remained “static” in recent…
The recent Indonesia–US trade agreement includes provisions recognising US data protection adequacy, but Indonesian officials stress stringent regulatory oversight to safeguard national data sovereignty and privacy under domestic law. Indonesia–US Trade Agreement on Data Transfer: Strategic Implications and National Data Governance The recent developments in the Indonesia–United States trade agreement…
Tilaknagar Industries makes its largest-ever deal, buying Imperial Blue from Pernod Ricard for €412.6 million, boosting its footprint in India’s whisky segment while Pernod Ricard sharpens focus on premium brands amid evolving market dynamics. Tilaknagar Industries’ Strategic Acquisition of Imperial Blue from Pernod Ricard: Implications for the Indian Alcoholic Beverages…
The Los Angeles Times will go public within the next year, according to its billionaire owner Patrick Soon-Shiong. In a surprise announcement on The Daily Show with Jon Stewart, Soon-Shiong said the move was intended to address concerns over editorial independence and his own business interests. “I would look to…
Ofcom has warned that the UK’s public service media risks becoming “an endangered species” unless urgent reforms are made to secure its future in a digital-first world. In a new report, the regulator calls for coordinated action from broadcasters, tech platforms and government to safeguard trusted, impartial content that serves…
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